Hospitality Product · End to End Delivery
Lapis Inn
Lapis Inn is a full hospitality product shaped from audit to production ready build. The work connects the hotel’s physical character with a faster, clearer booking journey across ten locales and a structured destination content system.
01 · The problem
Why it exists
A hotel website has to communicate trust, atmosphere, room differences, location and booking intent without becoming a gallery that hides the commercial journey. The previous experience lacked the product structure needed to scale across languages and search intent.
02 · Ownership
What I built
I led the product strategy, information architecture, visual direction, UX, frontend engineering, content system, international SEO and booking architecture.
03 · System
How it works
Astro powers a performance focused site with ten locales, 301 production pages, 90 guide routes and six consistently modeled room types. Destination context, room content and booking actions share one reusable system.
04 · Evidence
What is proven
- Ten locales
- 301 production pages
- 90 destination guide routes
- Six modeled room types
- End to end strategy, design and engineering